Wouldn’t it be great if your creative ideas arrived fully-formed, perfectly mapped, and ready to go? While a rare few get lucky in this way, most innovations turn up slightly rough and ready. And that’s ok! Creative ideation and generating concepts aren’t about coming up with a perfect idea from the get-go. But those rough ideas will probably need fine-tuning.

Lots of ideas need adjustment and collaboration to get them up to scratch. You can use ideation exercises, reframe creative problem-solving, and use data to see what’s working and what’s not. Once you’ve done that, you can fine-tune your creative concepts to be the best they can be. This course will show you how.

By the end of this course, you’ll be able to:

• Explain ideation exercises, such as mind mapping and divergent/convergent thinking prompts
• Apply top tips to facilitate conversations that help frame and reframe problems
• Use data as feedback to validate ideas and iterate

Why take this course?

In every industry, ideation and generating concepts can help individuals and teams come up with fresh ideas and new ways of overcoming challenges. In this course you’ll learn about ideation exercises, some top tips for reframing problems, and how to use data to validate and action ideas.

10 mins | SCORM | Takeaway Tasks