You know the phrase “Less is more”? Well, that doesn’t generally apply in business. The company you work for is always going to try to increase and expand the money it makes. A key part of that is to increase the Monthly Recurring Revenue (MRR). But what is that, exactly?

Think about it like an internet bill. Each month, customers pay for access through their contract. It’s the same price each time, and that’s a consistent and predictable source of revenue the internet company can rely on. It helps stabilize their revenue stream. Within a customer-success role, many things you do impact MRR and vice versa. Customer retention, feedback, and product improvement are all affected. This course explains how.

By the end of this course, you’ll be able to:

• Describe how to increase your MRR through customer-retention efforts
• Identify opportunities for upsells and cross-sells to boost your MRR
• Explain the impact of customer feedback on MRR growth

Why take this course?

This course has been created to help you drive sustainable growth in the company you work for. If you already have the foundations of customer-success knowledge and want to improve your skill set, then this course is ideal for you. Taking this course will help you to explore methods for enhancing MRR by focusing on customer retention, as well as maximizing opportunities to perform upsells and cross-sells. Lastly, you’ll discover strategies to boost MRR expansion by leveraging feedback to improve customer satisfaction.

10 mins | SCORM | Takeaway Tasks